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Inktomi Selects MobShop To Power Group Buying Feature
Alliance Provides Inktomi Commerce Engine with Group Buying Purchasing PowerSAN FRANCISCO, CA - May 24, 2000 - MobShop, Inc. (www.mobshop.com), formerly Accompany, Inc., the pioneer in group buying on the web, and Inktomi (NASDAQ: INKT), developer of scalable Internet infrastructure software, today announced an alliance to integrate MobShop's group buying technology with the Inktomi Commerce Engine.
Inktomi has selected MobShop to power group buying within Inktomi's commerce infrastructure offering, which currently powers shopping services for more than 50 portals and destination sites. The Inktomi Commerce Engine allows users to compare merchandise based on features, price, and availability, as well as expert content and reviews, to help shoppers make informed purchasing decisions. Inktomi will now offer group buying as an added feature to its Commerce Engine partner sites by providing access into MobShop's group buying network. Online shoppers will combine their purchasing power with consumers at other MobShop-powered sites including AOL, iVillage.com and ZDNet to obtain volume pricing from MobShop's network of supplier partners.
The option to participate in group buying provides Inktomi partners with additional functionality and value to pass on to their customers who are searching for volume-based savings on consumer items in high demand. MobShop invisibly pools shoppers into time-limited group buying opportunities called Buy-CyclesSM wherein prices drop as more people buy. MobShop will work with Inktomi to offer the new group buying feature to its current and future customers.
"The addition of MobShop's group buying feature into the Inktomi Commerce Engine adds even greater value and functionality to its already impressive commerce portfolio," said Jim Rose, co-founder and CEO of MobShop, Inc. "With breakthrough Internet companies such as Inktomi realizing the attractiveness of the demand-aggregation model, it's only a matter of time before all online shoppers demand the option to participate in group buying."
"MobShop's private-label group buying solution provides an attractive value-added service for the Inktomi Commerce Engine," said Stuart Spiegel, vice president and general manager of Inktomi's commerce group. "The integration of leading service offerings like MobShop extends the value of the Inktomi infrastructure platform for our customers, and puts powerful new tools like group buying into the hands of their users."
About MobShop, Inc.
Founded in 1998, MobShop, Inc. created the MobShop Network, the Web's first Group Buying NetworkSM of online communities. MobShop aggregates demand for products and services in real-time, using its patent-pending technology to empower communities and suppliers with private-branded group buying environments. The MobShop Network pools buyers from across the Web into time-limited group buying opportunities called Buy-CyclesSM wherein prices drop as more people place orders. The MobShop Network revolutionizes dynamic trade by affording consumers and small businesses alike the purchasing advantage traditionally reserved for large organizations who buy in volume. MobShop, Inc. is headquartered in San Francisco, with its development center in Toronto, Canada.MobShop, MobShop Network, Demand Coordination, and Buy-Cycle are service marks of MobShop, Inc. Other names mentioned may be trademarks or service marks of their respective owners.
Copyright ©2000 MobShop, Inc. All Rights Reserved. Legal Notices