Upstart dot-com
managers consider a rapid rise up the ladder an expected rite of
passage. Promoted left and right, workers claim true meritocracy:
Yippee for motivation and trust! Boo for behavior.
Tamar Love, a former
executive assistant at a San Francisco-based business-to business
e-commerce firm, remembers one out-of-line newbie boss. Earlier this
year, when she informed her manager that a co-worker had touched her
inappropriately and whispered in her ear, her boss - a
twentysomething executive and first-time manager - laughed and told
Love to
loosen up. "What kind of attitude is that?" she fumes.
Love (who
would not disclose the name of her former employer) considered suing
the co-worker on sexual harassment charges but didn't. Instead, she
left the company after a series of ongoing disappointments with her
boss. The problem she faced wasn't just sexual harassment, but a
lack of training and education for dot-com managers.
Such stories are all too common in the startup world. Those
working at dot-coms frequently report chaos in their organizations,
as first-time managers take on responsibilities they're unprepared
for, and senior managers are stretched too thin to provide the
support necessary to help first-timers develop their skills.
Compounding the problem are business plans that change, sometimes
with the season. Few first-time managers have the skills to keep
their team motivated when projects get killed after everyone's
worked long nights to complete them. "Being a manager is hard, and
it's not a natural thing," says Andrea Corney, who as principal of
organizational development firm Acorn Consulting, works with
managers at several high-tech firms.
Internet startups have generally ignored training managers in the
rush to make money and launch products. Often, managers have
multiple job roles they can barely handle - forget about nurturing
and inspiring their staffs. The principles of management, developed
over the last 100 years in the old economy, just don't seem to
translate to Internet time.
"As far as I can see, [management] is an instinctual skill," says
Celeste Schaefer, the No. 5 employee at Egreetings and now the
director of product development at E-Translate. "I don't think you
can be trained in a course to be a good manager of people." But as
stock prices plummet, such myths are, thankfully, falling with them.
Internet time may require a different set of management skills, but
it requires them just the same.
The repercussions for a company where management skills are not
taught or valued can be huge. First-time managers tend to blur their
personal and professional relationships, as well as micromanage and
delegate inappropriately. Many come into their roles after excelling
as perfectionistic, individual contributors - unaware that
management requires the opposite mindset. As a manager, success
ceases to be measured solely by one's ability to meet deadlines and
be creative. Listening to, collaborating with, encouraging and
coaching others become paramount. Those who do their jobs poorly can
drive members of their team to fail at assignments, damage company
morale and, more often than not, quit.
Finally, Internet companies are beginning to realize that if they
want long-term success, training their managers needs to become a
priority. Many are establishing programs to make sure managers get
basic management skills. Some are formal, like bringing in executive
coaches, while others are informal approaches involving mentors and
self-education. Often, it takes a combination of methods to help
drive home the complex set of skills needed to lead others.
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